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Viet Nam · HOSPITALITY & F&B
Saigon Craft Bar Tay Ta
Digital Presence & Brand Consistency
Project Brief
Saigon Craft Bar Tay Ta needed a complete digital transformation to match their premium craft cocktail positioning. Through Glass Chopstick Consulting Agency (founded 2022), this 6-month engagement rebuilt their entire digital presence.
Role
Social Media & Marketing Consultant (via Glass Chopstick Consulting Agency)
Key Contributions
- •Social media strategy and content calendar
- •Professional photoshoot direction and styling
- •Menu redesign and brand consistency across touchpoints
- •Event banners, promotional materials, and video production
Impact
Transformed the bar's digital presence from inconsistent to professionally curated, resulting in increased foot traffic and stronger brand recognition.
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